Marketing technology that gives you numbers you can trust

We build the tracking and reporting behind your marketing. Where the money went, what came back, and a report that writes itself. Most of the work is joining up tools you already own so they stop disagreeing with each other.

The ones you already use: analytics, ad accounts, your CRM, forms and booking tools. If something is missing, we suggest the simplest tool that fills the gap. Then we show you how it plugs into what you own. Fewer tools is usually the right answer.

Yes. It is the most common job we take. We find where the data goes missing and rebuild that part. Then we check the totals against a source you trust, such as your bank or order list. Only then do we call it done.

Always. Everything is built in your own accounts, under your own logins, and written up in plain notes. If we stop working together, it all stays yours and keeps running. There is nothing to move and no password you have to ask us for.

Three things, honestly. First, your site or a tool gets updated and quietly breaks the tracking. That is why we keep checking it. Second, data that was never collected cannot be brought back. So the numbers are clean from the day we finish, not before. Third, some sales still happen off screen, like a phone call. We set up a way to log those too.

Probably not. If you pay for ads and want to know what came back, you are big enough. What matters is how many tools you run, not how big you are. Two tools that disagree are as confusing as ten. If you run one channel and one report, we say so on the call. Then we point you to the free tools instead.

Access, and a little of your time. Admin access to your analytics, ad accounts, CRM and website. You grant it through your own logins, so you can take it back at any time. Then one call with whoever knows how a lead becomes a sale. After that we mostly need you to answer the odd question.

The first job is the Website and Marketing Audit, which is small on purpose. You see how we work and what we find before you commit to anything larger. If the fix looks bigger than you expected, or not worth doing yet, we say so. Once it is built, you watch a real enquiry travel from click to CRM in your accounts. So you know it works before you rely on it.

You tell us, and that month is the last one. Monthly work can be stopped any month, so there is nothing to get out of. Because everything lives in your accounts, nothing breaks when we leave. The tracking keeps tracking and the dashboard keeps updating. The written notes tell the next person how it all fits together.

Zain Masood. He is one of the two founders and does the tracking, automation and AI work himself. There is no account manager in between and no junior doing the build after the call. If your project also needs content or campaigns, Momin Tariq, the other founder, joins in. You deal with us directly, from the first call to the last report.